Consumers are increasingly making decisions based on their eco-conscious values. As a result, brands need to place an increased emphasis on eco-conscious packaging that appeals to consumers’ lifestyles if they want to see their brand succeed. As per Future Market Insights (FMI) study on the global packaging industry, due to the rise in plastic waste caused by packaging, market players around the world are now focusing on biodegradable and recyclable packaging material.
According to a recent survey of 80,000 people worldwide, 52% of consumers want packaging that is 100% recycled and 46% wish to see packaging that is biodegradable. These numbers highlight the need to consider what truly sustainable packaging means.
It’s not surprising, then, that there continues to be an influx of alternative packaging making its way into the mainstream and onto our shelves. Following are some key trends making waves in the sustainable packaging world.
Tonchant’s choice: ECO-FRIENDLY PLASTIC AND RECYCLED PLASTICS
There’s no getting around it – some shipping needs require a sturdy and reliable material that isn’t going to break and can support heavy loads. While many of the alternatives based on organic raw materials can be great containers, cushioners or fillers, there are still times when only plastic will do.
Yet there’s no need to cut back on your eco-credentials in these cases, as you have 100 percent recycled plastic options. From cups, outer bags, and baskets , you can choose eco-friendly materials for all your needs.
Tonchant takes into account the following points:
Consumers are increasingly frustrated with receiving overpackaged products
Minimize your packaging to fit your product just right while getting the right protection,Choose which is right for you.
After decreasing the amount of packaging you are
using, make sure it’s 100% recyclable.
Recycled poly bags and Mailers made with recycled content reduce landfill waste and are 100% recyclable.re information on the How2Recycle labe
Print your package and recycled poly bags with a clear recyclability message, the recycled content it’s made up of, and a recycle label.